What is a link intersect?
A link intersect, or link overlap, helps you find websites that link to similar brands in your field.
If a site links to two or more competitors, it often means:
- They cover your topic
- They accept helpful resources
- They may link to you, too, if your page is relevant
This is why a link intersect report is one of the fastest ways to find easy backlink prospects.
Why this tool matters for SEO
Backlinks still help search engines understand trust. But guessing where to get links wastes time.
This tool helps you:
Spot your backlink gap (links your competitors have, but you don’t)
Find fresh outreach targets that already link in your niche
Build a better list than random “link directories”
Focus on the sites most likely to respond
Perfect for anyone doing competitor backlink analysis evaluations or planning a link-building campaign.
How to use the Link Intersect Tool
Add competitor URLs
Paste competitor URLs (one per line). You can use:
- Homepages
- Blog posts
- Category pages
- Tool pages
Run the check
Click Find common links to start the link intersection scan.
Review the opportunities
Look for sites that link to multiple competitors. These are your best chances.
Reach out with a clear reason
Don’t ask for a link with no value. Share something useful:
- A better guide
- A stronger tool
- A newer resource
- A missing angle
What results should you focus on?
Not every site is worth your time. Prioritize links that are:
- Relevant: same topic, same audience
- Trusted: real website, real content, active pages
- Contextual: links inside articles (often stronger than footer links)
- Repeatable: sites that link to similar tools or resources often do it again
This approach helps you find quality backlink opportunities, not just “more links”.
Smart Ways to Find Link Opportunities
Find common backlinks
See the websites that link to your competitors. Start outreach with sites that already publish niche resources.
Build an outreach list fast
Turn the list into a simple plan: contact page, editor email, and your pitch angle.
Discover niche resource pages
Many sites have “best tools” or “useful resources” pages. These are great targets for a link intersect list.
Don’t Miss Link Opportunities
Competitors often earn links from reviews, tool roundups, and community resource pages. This tool helps you find websites. You can also contact them to list yourself.
Tips to Earn More Backlinks From Your List
- Keep your message short. Ask for one thing only.
- Say why it helps their readers. Make the benefit clear.
- Be friendly and specific. Mention the exact page you found.
- Suggest the best spot for your link. Tell them where it fits.
- Follow up once. If there’s no reply, move on.
A few small improvements in your outreach work better than sending hundreds of random emails.
Related tools
Frequently Asked Questions
-
It finds websites that link to your competitors but do not link to you. A quick way to discover link prospects exists.
-
Start with 3–5 competitors. More can help, but only if they are in the same niche.
-
Both work. For best results, use competitor pages that rank for the same keyword you want to rank for.
-
No tool can guarantee links. But link intersect lists are stronger than random lists because these sites already link to similar content.
-
A relevant site that links to multiple competitors, is active, and has content that matches your page topic.
-
Yes. Add local competitors and look for local blogs, directories, and community sites that link to them.